
{"id":2233,"date":"2013-01-22T00:00:00","date_gmt":"2013-01-22T00:00:00","guid":{"rendered":"http:\/\/otava.test\/the-best-place-to-store-your-data-when-selecting-a-data-center-location-does-matter\/"},"modified":"2013-01-22T00:00:00","modified_gmt":"2013-01-22T00:00:00","slug":"the-best-place-to-store-your-data-when-selecting-a-data-center-location-does-matter","status":"publish","type":"post","link":"https:\/\/www.otava.com\/blog\/the-best-place-to-store-your-data-when-selecting-a-data-center-location-does-matter\/","title":{"rendered":"The Best Place to Store Your Data: When Selecting a Data Center, Location Does Matter"},"content":{"rendered":"<p>Whether you are building a new data center or looking to colocate with a <a href=\"https:\/\/otavawebsite.wpengine.com\/operations\/locations\/michigan-cloud-and-data-centers\/\">managed data center<\/a>, selecting a good location is critical.\u00a0 Your decision where to build a data center or colocate, can directly impact the total cost of ownership (TCO) over the data center\u2019s lifetime.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Geographic_Benefits_of_Midwest_Data_Centers\"><\/span><strong>Geographic Benefits of Midwest\u00a0Data Centers<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>A growing trend among organizations is looking to the Midwest when looking to build a data center. Areas such as Michigan and Indiana\u00a0have a cool climate that results in low utility costs, low probability of natural disasters, and a well-educated workforce; proving they\u00a0have many benefits that east or west coast locations can\u2019t provide.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Cool_Climate_Lowers_Utility_Costs\"><\/span><strong>Cool Climate Lowers Utility Costs<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Known as \u201cpower hungry,\u201d data centers worldwide use about 30 billion watts of electricity estimates NY Times industry experts. The EPA (Environment Protection Agency) approximates that the energy consumed by data centers will continue to grow by 12 percent per year. Since energy costs is one of the fastest-rising expenses for data centers, it is imperative that facility and IT managers look to improve energy efficiencies.<\/p>\n<p>Data center operators have been moving towards \u201cfree cooling\u201d to cut the costs associated with keeping servers cool. \u201cFree cooling\u201d is using the environment rather than powered cooling to cool servers. For example, Google built a data center in Hamina, Finland, to take advantage of the cool temperatures and chilly waters of the Gulf of Finland.<\/p>\n<p>Fortunately, U.S. data centers can look to cooler regions, like Michigan and Indiana, for favorable temperatures throughout most of the year.\u00a0 With cool summer temperatures, our <a href=\"https:\/\/www.onlinetech.com\/data-centers\" target=\"_blank\" rel=\"noopener noreferrer\">data centers<\/a> do not need to rely as heavily on powered cooling as data centers in the U.S. southern or southwestern regions.\u00a0 The Midwest\u00a0climate not only helps lower utility costs, cool temperatures also reduce the risk of servers overheating and potential hardware failure affecting data availability.<\/p>\n<figure style=\"width: 265px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\" \" title=\"ENERGY STAR Certification for Data Centers\" src=\"https:\/\/www.otava.com\/wp-content\/uploads\/2019\/04\/2012-ENERGY-STAR-Certification.png\" alt=\"ENERGY STAR Certification for Data Centers\" width=\"265\" height=\"122\" \/><figcaption class=\"wp-caption-text\">ENERGY STAR Certification for Data Centers<\/figcaption><\/figure>\n<p>At Online Tech, we have found that our data centers are more cost-effective to run due to the\u00a0cooler climate.\u00a0We are also the <a href=\"https:\/\/otavawebsite.wpengine.com\/press\/online-tech-among-michigans-101-best-and-brightest-sustainable-companies\/\">first Michigan data center operator to earn the U.S. Environmental Protection Agency\u2019s (EPA\u2019s) ENERGY STAR certification<\/a>, which signifies that our <a href=\"https:\/\/otavawebsite.wpengine.com\/operations\/locations\/michigan-cloud-and-data-centers\/\/locations\/mid-michigan-data-center\">Mid-Michigan data center<\/a> performs in the top 25 percent of similar nationwide facilities for energy efficiency and meets strict energy efficiency performance levels set by the EPA. As a result, our clients benefit from our energy efficiencies and cost-savings.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Low_Frequency_and_Low_Severity_of_Natural_Disasters\"><\/span><strong>Low Frequency and Low Severity of Natural Disasters<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Hurricane Sandy has brought the consideration of natural disaster potential to the forefront when deciding data center locations. Data center operators are looking for safer geographical regions, like the Midwest, than areas more prone to earthquakes, hurricanes, tornados and floods.<\/p>\n<p>Both Michigan and Indiana are\u00a0extremely low-risk locations compared to more densely-packed, disaster-prone west and east coast regions. According to research from the USGS and NOAA, Michigan has one of the lowest possibilities of natural disasters such as\u00a0hurricanes and earthquakes.<\/p>\n<p>The NOAA\u2019s research data has found that hurricane or tropical storm remnants make their way into the Great Lakes region, on average, twice a decade. And in the majority of instances, the storms have diminished to rain storms with squally winds by the time they reach the region. In the case of earthquakes, the USGS predicts that Michigan has less than 1\u00a0percent\u00a0chance of having an earthquake in the next 50 years; a much lower percentage than west coast regions.<\/p>\n<p>Michigan data center operators can also have the peace of mind knowing that the severity of any natural disasters is minimal. Michigan has declared fewer\u00a0than 20 FEMA disasters compared to Texas with 332 disasters and California with 211. A FEMA disaster is classified when a natural disasters requires the federal government to step in with assistance.<\/p>\n<p>With the lowest frequency and severity of natural disaster in the nation makes Michigan the perfect location for a disaster recovery site.\u00a0 Read more about <a href=\"https:\/\/otavawebsite.wpengine.com\/operations\/locations\/michigan-cloud-and-data-centers\/\/locations\">Michigan Data Centers<\/a>.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Well-Educated_Workforce\"><\/span><strong>Well-Educated Workforce<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The final consideration when selecting a data center location is looking at the region\u2019s workforce talent.\u00a0 Whether you are looking to hire employees, spin up a <a href=\"https:\/\/otavawebsite.wpengine.com\/solutions\/cloud\/\" target=\"_blank\" rel=\"noopener noreferrer\">cloud environment<\/a> or use <a href=\"https:\/\/otavawebsite.wpengine.com\/solutions\/professional-services\/remote-management-and-monitoring-services\/\">managed services<\/a>, a highly talented technical staff is extremely important.<\/p>\n<p>The availability of a highly skilled workforce is often a driving force for technology companies to locate in a particular state. Michigan boasts the fourth\u00a0largest high-tech workforce in the U.S. The state&#8217;s access to major universities, such as the University of Michigan\u00a0and\u00a0Michigan State University, provides a strong network for innovation and talent.<\/p>\n<p>With an ideal climate, low probability of natural disasters, and a talented workforce, Michigan is quickly becoming a popular destination for data centers and cloud hosting.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Whether you are building a new data center or looking to colocate with a managed data center, selecting a good location is critical.\u00a0 Your decision where to build a data center or colocate, can directly impact the total cost of ownership (TCO) over the data center\u2019s lifetime. Geographic Benefits of Midwest\u00a0Data Centers A growing trend among organizations is looking to the Midwest when looking to build a data center. Areas such as Michigan and Indiana\u00a0have a cool climate that results in low utility costs, low probability of natural disasters, and a well-educated workforce; proving they\u00a0have many benefits that east or west coast locations can\u2019t provide. Cool Climate Lowers Utility Costs Known as \u201cpower hungry,\u201d data centers worldwide use about 30 billion watts of electricity estimates NY Times industry experts. The EPA (Environment Protection Agency) approximates that the energy consumed by data centers will continue to grow by 12 percent per year. Since energy costs is one of the fastest-rising expenses for data centers, it is imperative that facility and IT managers look to improve energy efficiencies. Data center operators have been moving towards \u201cfree cooling\u201d to cut the costs associated with keeping servers cool. \u201cFree cooling\u201d is using the environment&#8230;<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"other_category":[],"class_list":["post-2233","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Best Place to Store Your Data: When Selecting a Data Center, Location Does Matter | OTAVA<\/title>\n<meta name=\"description\" content=\"Your decision where to build a data center or colocate and store your data can impacts total cost of ownership (TCO) over the data 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