{"version":"1.0","provider_name":"OTAVA","provider_url":"https:\/\/www.otava.com","title":"How do you Measure your Managed Data Center Business?","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"gqtivXcYZH\"><a href=\"https:\/\/www.otava.com\/blog\/how-do-you-measure-your-managed-data-center-business\/\">How do you Measure your Managed Data Center Business?<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.otava.com\/blog\/how-do-you-measure-your-managed-data-center-business\/embed\/#?secret=gqtivXcYZH\" width=\"600\" height=\"338\" title=\"&#8220;How do you Measure your Managed Data Center Business?&#8221; &#8212; OTAVA\" data-secret=\"gqtivXcYZH\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.otava.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","description":"Quite frankly, we want to be the best so I work hard to find the best way to measure and benchmark ourselves against others in our industry. Currently I\u2019m zeroed in on a few very high level metrics. I\u2019ll share those and I\u2019d be curious as to what you think and what measures you use. I identify 3 key functions: marketing and sales to generate orders; operations to turn orders into clients who love us; and finance and administration to make sure we keep as much of the money we earn as possible and make sure that the rest of the company has what it needs to win. For marketing I focus on the \u201ccost\u201d and \u201cvalue\u201d of every lead as measured by the campaign that generated the lead and the total gross margin of the contract we close from leads that turn into orders. For sales I rely on Bessemer Venture\u2019s CAC ratio which measures the return on new business development (sales and marketing). It\u2019s a measures of time to return the cost of making a sale. Click here for it\u2019s calculation. For operations we measure cycle time and client satisfaction. We need to do things quickly (so revenue..."}